I'm a design leader with 19 years of experience building products shipped globally across consumer technology and the social impact sector. I've scaled design teams and systems within complex organizations turning product vision into cohesive experiences that reach global markets.

Samsung Art Store Growth Strategy •
2022-2025

Core Leadership Capabilities

Design Leadership, Product Design, Service Design, Cross-Functional/Cross-Cultural Leadership, People Management, Team Building, Design Strategy, User Research, AI/Emerging Technology, Design Operations, Stakeholder Alignment, Executive Engagement, Career Development, Creative Direction, OTT/CTV, Generative Design, Workshop Facilitation

I'm a design leader with 19 years of experience building products shipped globally across consumer technology and the social impact sector. I've scaled design teams and systems within complex organizations turning product vision into cohesive experiences that reach global markets.

Samsung Art Store Growth Strategy •
2022-2025

Core Leadership Capabilities

Design Leadership, Product Design, Service Design, Cross-Functional/Cross-Cultural Leadership, People Management, Team Building, Design Strategy, User Research, AI/Emerging Technology, Design Operations, Stakeholder Alignment, Executive Engagement, Career Development, Creative Direction, OTT/CTV, Generative Design, Workshop Facilitation

I'm a product design leader with 19 years of experience building products that reach millions across consumer technology and the social impact sector. I've scaled design teams and systems within complex organizations— turning product visions into cohesive, globally shipped experiences through cross-functional leadership.

Samsung Art Store Growth Strategy •
2022-2025

Core Leadership Capabilities

Design Leadership, Product Design, Service Design, Cross-Functional/Cross-Cultural Leadership, People Management, Team Building, Design Strategy, User Research, AI/Emerging Technology, Design Operations, Stakeholder Alignment, Executive Engagement, Career Development, Creative Direction, OTT/CTV, Generative Design, Workshop Facilitation

Core Leadership Capabilities

Design Leadership, Product Design, Service Design, Cross-Functional/Cross-Cultural Leadership, People Management, Team Building, Design Strategy, User Research, AI/Emerging Technology, Design Operations, Stakeholder Alignment, Executive Engagement, Career Development, Creative Direction, OTT/CTV, Generative Design, Workshop Facilitation

Work Featured

Work Featured

Work Featured

Awards & REcognitions

Awards & REcognitions

  • Recipient of Honorary Doctorate Degree in Fine Arts, Maryland Institute College of Art (2026) ↗︎

  • Recipient of the NASA National Space Grant, Graduate Fellow (2012)

  • Art Center Post-Graduate Fellow

  • Winner of the Mohawk Show 8

  • The Type Director’s Club

  • AIGA 365

  • Communication Arts Design Annual

  • Communication Arts Typography Annual

  • How Magazine International Design Annual

  • Council for Advancement and Support of Education (CASE)

  • UCDA Design Competition

Publication And Media

Publication And Media

  • The Verge, "Samsung's new 2022 TVs bring Nvidia GeForce Now and Google Stadia gaming" ↗︎

  • The Verge, "Samsung's Art Store is expanding beyond The Frame" ↗︎

  • CNET, "How Samsung TVs will take your at-home workouts to the next level in 2021" ↗︎

  • Samsung Newsroom, "Samsung Health now available as a comprehensive in-home fitness and wellness" ↗︎

  • Samsung Newsroom South Africa, "Samsung showcases how "Art Meets Technology" with special offers on Frame and OLED Models" ↗︎

  • A New City O/S by Stephen Goldsmith and Neil Kleiman ↗︎

  • LA Daily News, "Los Angeles Mayor Eric Garcetti launches new campaign to aid renters" ↗︎

  • LA Times, "Garcetti unveils website for city workers to report sexual harassment" ↗︎

  • Bloomberg Cities, "Helping families keep their homes in Los Angeles" ↗︎

  • UNICEF.org, "UNICEF’s U-Report social platform hits 1 million active users" ↗︎

  • LAist, "Quiz: How well do you know your renters' rights?" ↗︎

  • What Works Cities, Bloomberg.org, "Los Angeles: City of Angels Leads in Transforming Data into Action" ↗︎

  • LA Curbed, Los Angeles, "There's a Handy New Guide out on Los Angeles Renters' Rights" ↗︎

  • Government Technology, "L.A. Mayor Eric Garcetti on Award-Winning Data-Driven Governance" ↗︎

  • Hyperallergic, "New Project to Help Citizen Document Themselves on Satellites" ↗︎

  • Beautiful Decay, "BeMySatellie" ↗︎

  • PSFK.com, "Artist's Project Hacks Google World View Images From The Ground Up"

  • Art Director's Club, "Matt Manos & Bora Shin's verynice Idea"

  • Information Design Workbook by Kim Baer ↗︎

  • The Best of Business Card Design 9 by Rockport ↗︎

Talks

Talks

  • Tutor at the 2019 and 2020 International Integrated Design Camp hosted by the Korea Institute of Design Promotion (KIDP). Students recognized by the iF Design Awards for both years

  • Panelist at the 2018 Government Performance & Innovation Summit

  • Panelist at 2018 AIGA Women's Design Salon: Los Angeles Series

  • Panelist at 2017 Los Angeles Service Design Meetup, Measuring Success with Service Design

  • Panelist at 2016 Innovate LA, Garden Sessions Design Series

  • Delegate at the United Nations, 2014 Media for Social Impact Summit

  • Visiting lecturer at the Graphic Design Department, Maryland Institute College of Art

  • Visiting critic at MFA Media Design Practices Program, ArtCenter

  • Visiting critic at the Interaction Design Department, Santa Monica College

  • Visiting critic at the School of Media, Culture & Design, Woodbury University

Experience

Experience

Adjunct Associate Professor

ArtCenter College of Design, GxD

Sept 2026 - Present

Adjunct Associate Professor

ArtCenter College of Design, GxD

Sept 2026 - Present

Head of Design & Research

Samsung, NA Service Business Team

Mar 2023 - July 2025

Head of Design & Research

Samsung, NA Service Business Team

Mar 2023 - July 2025

Director of Product Design

Samsung, VD Services

Mar 2022 - Mar 2023

Director of Product Design

Samsung, VD Services

Mar 2022 - Mar 2023

Sr. Product Design Manager

Samsung, VxD Team VD Services

Sept 2019 - Mar 2022

Sr. Product Design Manager

Samsung, VxD Team VD Services

Sept 2019 - Mar 2022

Design Strategy Lead

LA Mayor's Office, Bloomberg Innovation

Feb 2016 - Jun 2018

Design Strategy Lead

LA Mayor's Office, Bloomberg Innovation

Feb 2016 - Jun 2018

Managing Partner / Design Director

verynice

Nov 2011 - Oct 2025

Managing Partner / Design Director

verynice

Nov 2011 - Oct 2025

Design Lead

UNICEF, Office of Innovation

Jan 2014 - Jun 2015

Design Lead

UNICEF, Office of Innovation

Jan 2014 - Jun 2015

NASA's National Space Grant Fellow

Jet Propulsion Laboratory

Jun 2012 - Aug 2012

NASA's National Space Grant Fellow

Jet Propulsion Laboratory

Jun 2012 - Aug 2012

Design Research Fellow

ArtCenter College of Design

May 2011 - Aug 2011

Design Research Fellow

ArtCenter College of Design

May 2011 - Aug 2011

Design Research Associate

Nokia

May 2011 - Jul 2011

Design Research Associate

Nokia

May 2011 - Jul 2011

Art Director / Sr. Graphic Designer

RutkaWeadock Design

Mar 2006 - Aug 2010

Art Director / Sr. Graphic Designer

RutkaWeadock Design

Mar 2006 - Aug 2010

© 2026 Bora Shin

Typeface: TWK Lausanne • Designed by Nizar Kazan • Published by WELTKERN®

Typeface: TWK Lausanne • Designed by Nizar Kazan • Published by WELTKERN®

Typeface: TWK Lausanne • Designed by Nizar Kazan • Published by WELTKERN®